My Process

You will be contacted at the end of each process.

Establish Criteria

– Gather Information

– Develop Schedule

– Confirm Contacts

– Present Finding

Exploration

– Clarify Existing Message

– Explore Conceptual Approaches

– Explore Formal Approaches

– Confirm Application

– Present Exploration Results

Refine

– Further Refine Visuals

– Finalize Custom Letter Forms

– Select Final Color Palette

– Investigate Manufacturing Techniques

– Demonstrate Interaction With Other Media

– Present Refinement

Application

– Apply Approved Mark

– Apply Primary and Secondary Typefaces

– Apply Color Palette

– Identify Technical Needs of Applications

– Determine Material and Manufacturing

– Present Application

Production

– Produce Digital Files and Specifications

– Supervise Printing Estimates

– Supervise Printing, Manufacturing

– Supervise Delivery

System

– Produce Standard Manual

– Supervise Implementation of Visual System

– Coordinate with all Outside Consultants

– Coordinate with In-house Department

– Modify System as Needed for Usability

Ready to enhance your brand identity?